The Seed.
Expert insights on building frictionless ambassador programs that scale with your brand.
7 Ways to Build Instant Trust on a New Shopify Store
Getting traffic to a new store is hard enough. But when visitors arrive and don't buy, the problem is almost always trust. Here are seven proven ways to build the social proof that converts browsers into buyers - and how influencer seeding accelerates every one of them.
Why Your Facebook Ads Are Bombing - The Creative Fatigue Fix
CPMs are climbing, ROAS is dropping, and your best-performing ad stopped working for no obvious reason. Creative fatigue kills more ad accounts than bad targeting. Here's the fix, and why most brands are solving it the wrong way.
Influencer Credibility: How to Build, Measure, and Protect Trust
Follower count is a vanity metric; credibility is a currency. Learn the 4 pillars of influencer trust and how to vet creators for real impact on your Shopify brand.